Maeil Dairy Industries Co., which a significant popularity among domestic coffee mania in series coffeehouse Paul Bassett (paul bassett) has been 80 hit the stores.
According to industry on 3rd, by Maeil Dairy Industries Co. subsidiary emjeu, Seed a coffee shop run by Paul Bassett Siheung Shinsegae opened the premium outlet store last month, in eight years.80 hit the stores.
Paul Bassett showcase their first stores in September 2009, new in Korea just at that time been popularized and a 'Specialty Coffee' (gourmet coffee certified in the Specialty Coffee Association of America)Assessed that the differentiated.
The popularity of Paul Bassett, coffee shops by Maeil Dairy Industries Co. set up an alliance for business from Australia a barrister Paul Bassett, (38) became a star in the country.
Paul Bassett can write his name as a mutual and choose your own coffee beans used by Paul Bassett, the nation's stores or blending it in return for every year.Take care of in royalty revenue for a portion of sales.
Maeil Dairy Industry Co. will not disclose the size, but not paid to Paul Bassett reportedly amounting to hundreds of millions of billions of won to a year.
Every year, stores are growing rapidly increased royalties, to bring bigger, the more Paul Bassett is the sales structure.
Paul Bassett in Australia for inviting for business promotion, almost every year by Maeil Dairy Industries Co. to raise class or a book signing event in numerous coffee lovers gathered together all the coffee.In.
Paul Bassett, 30 stores nationwide by 80 stores last month mark the anniversary take place in connection with the signings by huge crowds of hundreds of his popularity in surprise.
Industry experts World Barista Championship in 2003 (wbc) the talented winner Paul Bassett, who is also a barrister but he gained huge popularity in Korea.Good in the background looking that there are other factors.
Paul Bassett is the actual native residing in Sydney in Australia, or fame is not as popular in Korea.
Unlike Korea, named after him coffee in Australia world coffee, one of the developed countries but also because it has no stores in Australia, Paul Bassett mojjanke a skilled.There are rows of baristas.
Ethnic Koreans living in Sydney for 10 years, Minji Park (39), said Paul Bassett in Australia stores don't have had such a barrister I didn't even know, famous and go to South Korea.Barista is a learned a matter of fact. "
Paul Bassett, Sydney, Australia in the area of roasting coffee beans are known to be in business what part of the oil to coffee shops.
But not big business, currently amounting to billions of won to hundreds of millions of Most of his income by Maeil Dairy Industries Co. set up an alliance with South Korea's coffee from the business.It was reported.
Paul Bassett was once a local businessman and joined hands in Japan, South Korea and similar types of business but small enough to just two or three the number of stores as in Korea.A huge success didn't.
Paul Bassett as a global brand, similar to Starbucks Some lovers have a vague hope that was wrong and find his hometown of Sydney and the actual Paul Bassett.Stores are not noticed any embarrassment often occur.
Paul Bassett lovers gangsuyeong (32, Yongsan-gu, Seoul, Korea) last year, " a trip to Sydney in with my friend Paul Bassett, contrary to expectation had not noticed any stores.It was only later a letdown. "and" Paul Bassett, local coffee shops only learned that, unspeakable.
Paul Bassett, a cup of coffee industry had extraordinary passion for culture and especially favored by men of advanced countries to Koreans, the chairman of the Maeil gimjeongwan of domestic consumers.Penetrate a cup of tea combined created a brand to be evaluated with the exquisite maketingnyeok
Be one of many industry watchers "Paul Bassett signing class or coffee, and participants, at least 70 to 80 percent of young women" he said, " In Australia, competent a barista coffee.Paul Bassett, which is toxic to become more popular around here that he was young and handsome from The word ' action seems to be a lot of Barista is a point, analyzed.
